Distribution agreement for Australia and New Zealand

01 December 2011

Hot Tuna, a leading surf wear and street wear brand, is pleased to announce that it has signed an agreement with leading wholesaler and distributor of international fashion brands, International Fashion Group Australia Pty Ltd ("IFG"), to represent Hot Tuna in Australia and New Zealand. International Fashion Group's dedicated Surf division will be heading up the sales, distribution and marketing for Hot Tuna with joint trading activities between both companies commencing on 1st January 2012.

David Mendels, CEO of IFG, said "We are delighted to be adding the iconic Australian surf brand, Hot Tuna, to our collection and we expect to generate great sales for this brand throughout our existing customer base of more than 300 independent retailers across Australia and New Zealand."

Francis Ball, Executive Chairman of Hot Tuna, said "We look forward to working with IFG to build a strong and profitable business for the Hot Tuna brand in Australia and New Zealand. We are developing a strategy for the Hot Tuna brand to enter into the rapidly expanding South East Asia market."



Hot Tuna (International) PLC
Francis Ball
Tel: 0845 685 2050
International Fashion Group
Jacki Bresic, General Manager
Tel: +61 (0)2 8987 3400
Pelham Bell Pottinger
Lucy Frankland/ Dan de Belder
Tel: 020 7861 3885
Seymour Pierce Limited (Nominated Adviser)
Mark Percy / Catherine Leftley
Tel: 020 7107 8000
Allenby Capital Ltd
Nick Naylor
Tel: 020 3328 5656


<< Back to 2011 archive